HEENAN NAMED DIRECTOR OF MARKETING AT M.K. MORSE
CANTON, OH - The M.K. Morse Company, a leading manufacturer of professional quality saw blades, has named Peter Heenan Director of Marketing. Mr. Heenan brings a wealth of industry experience to Morse having previously worked at Greenfield Industries as both a Product Manager for the Drill Division and Manager of Marketing for the Industrial Saw Blade Division. As Director of Marketing at Morse, Mr. Heenan will be responsible for leading the development and implementation of strategies for branding, pricing and sales channel expansion.

In his new position Mr. Heenan will report directly to Morse President Jim Batchelder. According to Mr. Batchelder, "our company has experienced steady and at times spectacular growth over the last 40 years. With the increasingly competitive nature of the markets we serve and a number of new products being launched, we felt it was imperative to bring a person of Peter's caliber on board."

Mr. Heenan is a graduate of Nichols College in Dudley, Massachusetts and studied Marketing and Economics in graduate-level courses at Babson College in Wellesley, Massachusetts.

2003 is the 40th anniversary year of The M.K. Morse Company. During this time they have brought quality products and dependable service to professionals in building and industrial markets. The company manufactures industrial band saw blades as well as a wide range of hand tool and power tool accessories, including metal-cutting circular saw blades, hole saws, reciprocating saw blades, jig saw blades, portable band saw blades and hack saw blades. Morse also manufactures a growing line of abrasives and mounted points. Morse products are produced in a state of the art saw blade manufacturing facility in Canton, Ohio, U.S.A. and are readily available from contractor and industrial supply houses worldwide. For more information, contact The M.K. Morse Company, P.O. Box 8677, Canton, OH 44711, U.S.A., telephone (800) 733-3377 or visit www.mkmorse.com.